Isaac Mizrahi to Design Kids Line03/13/2013
Since he stormed the fashion scene in the late 1980s, Isaac Mizrahi has become household name in the adult fashion market. The New York-based designer and TV personality has made his mark as a brand that spans a range of categories including sportswear, denim, handbags, watches and fine jewelry.
But now, Mizrahi is delving into the children’s category with a series of new licenses, including footwear. Synclaire Brands has been tapped to produce a casual collection under the Isaac Mizrahi New York label. The shoes will debut this fall, following the spring launch of girls’ sportswear and dresses. A tailored boys’ clothing line will roll out for holiday.
The new line, priced from $30 to $90, uses striking colors and patterns, and surprising details. The girls’ line features pumps, boots, ballet flats, loafers and wedges, outfitted with bows and piping, as well as polka-dot, leopard and houndstooth prints.
The collection already has been picked up by Bloomingdale’s, Zappos.com and a range of higher-end boutiques. Details still to come when they will be in store!